Bitte verwenden Sie diesen Link, um diese Publikation zu zitieren, oder auf sie als Internetquelle zu verweisen: https://hdl.handle.net/10419/54656 
Erscheinungsjahr: 
2012
Quellenangabe: 
[Journal:] Investigaciones Europeas de Dirección y Economía de la Empresa (IEDEE) [ISSN:] 1135-2523 [Volume:] 18 [Issue:] 1 [Publisher:] Elsevier [Place:] Amsterdam [Year:] 2012 [Pages:] 33-51
Verlag: 
Elsevier, Amsterdam
Zusammenfassung: 
Here we describe the origins, evolution and classification of stakeholders. It highlights the relationship created between the credit institution as a social organization and its various stakeholders, analyzing the importance attached to them. The field work was conducted through a questionnaire answered by 57 Spanish institutions. The results show the sensitivity of banks to CSR (Corporate Social Responsibility), with regard to the entire Spanish financial sector. Our goal is to analyze the importance of the various stakeholders: shareholders, employees, customers, suppliers, community and public administration for the Spanish credit institutions. Credit institutions focus their interest mainly on two interest groups: employees and customers. Transparency and open dialogue about performance, priorities and future plans for sustainability are actions to be implemented in order to inspire confidence and future.
Schlagwörter: 
corporate social responsibility
credit institutions
stakeholders
JEL: 
G30
M14
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