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Results 1-10 of 38.
Item hits:
| Date | Title |
Authors |
| 2011 | The role of the advertising agency: Standardization/adaptation | Isayeva, Aygul |
| 2006 | Competition for viewers and advertisers in a TV oligopoly | Kind, Hans Jarle / Nilssen, Tore / Sørgard, Lars |
| 2010 | The renaissance of word-of-mouth marketing: A new standard in twenty-first century marketing management?! | Meiners, Norbert H. / Schwarting, Ulf / Seeberger, Bernd |
| 2000 | Strategic informative advertising in a tv-advertising duopoly | Nilssen, Tore / Sørgard, Lars |
| 2005 | Advertising on TV: Under- or overprovision? | Kind, Hans Jarle / Nilssen, Tore / Sørgard, Lars |
| 2005 | Direct to consumer advertising in pharmaceutical markets | Brekke, Kurt R. / Kuhn, Michael |
| 2004 | Umbrella branding and the provision of quality | Hakenes, Hendrik / Peitz, Martin |
| 2009 | Learning how to consume and returns to product promotion | Babutsidze, Zakaria |
| 2011 | A review of online trust branding strategies of financial services industries in Malaysia and Australia | Tan, Teck Ming / Rasiah, Devinaga |
| 2004 | Zykluskonforme Krise oder Strukturbruch? : Zeitreiheneigenschaften des deutschen Werbemarktes | Lang, Günter |
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