Browsing All of EconStor by Author Chen, K.
Showing results 1 to 1 of 1
Year of Publication | Title | Author(s) |
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2015 | Research on brand extension feedback effects based on customer equity | Shao, J.; Zhang, J.; Chen, K. |
Year of Publication | Title | Author(s) |
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2015 | Research on brand extension feedback effects based on customer equity | Shao, J.; Zhang, J.; Chen, K. |