Browsing All of EconStor by Author Seeberger, Bernd
Showing results 1 to 1 of 1
Year of Publication | Title | Author(s) |
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2010 | The renaissance of word-of-mouth marketing: A new standard in twenty-first century marketing management?! | Meiners, Norbert H.; Schwarting, Ulf; Seeberger, Bernd |