Browsing All of EconStor by Author Burmann, Christoph
Showing results 1 to 3 of 3
Year of Publication | Title | Author(s) |
2016 | Zufriedenheit im Premium-Automobilsegment irrelevant? | Burmann, Christoph; Schade, Michael; Halaszovich, Tilo F.; Skala-Gast, Doris; Roßmann, Patrick |
2016 | Location-Based Advertising: Privacy Concerns No Big Deal | Schade, Michael; Piehler, Rico; Warwitz, Claudius; Burmann, Christoph |
2023 | Gamification als Erfolgsfaktor moderner Markenführung – Das Beispiel SHEIN | Burmann, Christoph; Germroth, Gloria |