Browsing All of EconStor by Author Cardoso, Antonio
Showing results 1 to 2 of 2
Year of Publication | Title | Author(s) |
2022 | Analysis of the impact of Airbnb brand personality on consumer involvement and institutional trust | Cardoso, Antonio; Paulauskaitçe, Augustçe; Hachki, Hajar; Figueiredo, Jorge; Oliveira, Isabel; Rêgo, Reiville; Silva, Rui; Meirinhos, Galvão |
2022 | Trust and loyalty in building the brand relationship with the customer: Empirical analysis in a retail chain in northern Brazil | Cardoso, Antonio; Gabriel, Marx; Figueiredo, Jorge; Oliveira, Isabel; Rêgo, Reiville; Silva, Rui; Oliveira, Márcio José Sol Pereira; Meirinhos, Galvão |