Browsing All of EconStor by Author Kern, Manuel
Showing results 1 to 2 of 2
Year of Publication | Title | Author(s) |
---|---|---|
2020 | Triumph after the hype? Success factors for CRM implementation | Kern, Manuel; Schmäh, Marco |
2023 | Sales Transformation – Quo Vadis, B2B Sales? | Schmäh, Marco; Kern, Manuel; Götz, Oliver |