Browsing All of EconStor by Author Makanyeza, Charles
Showing results 1 to 5 of 5
Year of Publication | Title | Author(s) |
2021 | The effect of consumer rights awareness on attitude and purchase intention in the hotel industry: Moderating role of demographic characteristics | Makanyeza, Charles; Svotwa, Tendai Douglas; Jaiyeoba, Olumide Olasimbo |
2021 | Understanding mediators and moderators of the effect of customer satisfaction on loyalty | Chikazhe, Lovemore; Makanyeza, Charles; Chigunhah, Blessing |
2021 | The effect of consumer ethnocentrism on the acceptance of imported grocery products in Harare, Zimbabwe | Muchandiona, Charity; Kakava, Nicholas Zivengwa; Makanyeza, Charles |
2022 | The effect of customer experience, customer satisfaction and word of mouth intention on customer loyalty: The moderating role of consumer demographics | Manyanga, Wilbert; Makanyeza, Charles; Muranda, Zororo |
2023 | The effect of service quality on revisit intention: The mediating role of destination image | Manyangara, Masimba Elvis; Makanyeza, Charles; Muranda, Zororo |