Bitte verwenden Sie diesen Link, um diese Publikation zu zitieren, oder auf sie als Internetquelle zu verweisen: https://hdl.handle.net/10419/190359 
Erscheinungsjahr: 
2018
Schriftenreihe/Nr.: 
22nd Biennial Conference of the International Telecommunications Society (ITS): "Beyond the Boundaries: Challenges for Business, Policy and Society", Seoul, Korea, 24th-27th June, 2018
Verlag: 
International Telecommunications Society (ITS), Calgary
Zusammenfassung: 
Based on Penrose's resource-based theory (RBT), this paper aims to examine the resource and performance structures of South Korean entertainment firms, which are driving the Korean Wave, or K-culture, and arrive at the management implications of the finding. The analysis of the 2011 and 2012 management structures of all 11 listed Korean entertainment firms shows low degree of matching between individual resources and insufficient interconnectedness between resources and performance. Sustainable management began to be discussed in the industry during this period due to checks by neighboring countries such as China and Japan. This calls for specialized and scientific management of resources by entertainment firms in order to better leverage their resources and raise the resources' direct contribution to creating new resources and enhancing performance.
Schlagwörter: 
Korean Wave
K-Culture
entertainment firms
Resource-Based Theory (RBT)
resources
performance
Dokumentart: 
Conference Paper

Datei(en):
Datei
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