Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/218595 
Year of Publication: 
2016
Citation: 
[Journal:] South African Journal of Business Management [ISSN:] 2078-5976 [Volume:] 47 [Issue:] 1 [Publisher:] African Online Scientific Information Systems (AOSIS) [Place:] Cape Town [Year:] 2016 [Pages:] 1-8
Publisher: 
African Online Scientific Information Systems (AOSIS), Cape Town
Abstract: 
Based on a review of existing acculturation models, an adjusted acculturation model was proposed in this study and a scale for measuring an acquirer's acculturation strategy was developed. We designed an experiment to collect data to validate this scale. Using CR values, CITC and EFA, we examined the scale items, and using Cronbach's alpha and the AVE method, we tested the scale's reliability, convergent validity, and discriminant validity. Finally, taking resistance to change as a criterion, we tested the scale's criterion-related validity. The results show that the scale has good measurement properties.
Persistent Identifier of the first edition: 
Creative Commons License: 
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Document Type: 
Article

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