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Universität St.Gallen
Institut für Marketing und Customer Insight, Universität St.Gallen
Institut für Versicherungswirtschaft, Universität St.Gallen
Lehrstuhl für Gesundheitsökonomie, -Politik und -Management, School of Medicine, Universität St.Gallen
Schweizerisches Institut für Aussenwirtschaft und Angewandte Wirtschaftsforschung (SIAW-HSG), Universität St.Gallen
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Results 1-10 of 238.
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2022
Nachhaltigkeit vermitteln und verkaufen - Schritte zu einer grünen Customer Journey
Kords, Udo
2022
Kunden im Lösungsgeschäft - Welche Rolle spielen sie und was macht Lösungen für Kunden effektiver?
Kramer, Victoria
;
Krafft, Manfred
2021
On the Potential of Dialogs in Advertising
Strelow, Enrique
;
Talke, Katrin
;
Heitmann, Mark
2021
Kundenansprache im persönlichen Verkauf - Duzen bringt keine Vorteile
Hensel-Börner, Susanne
;
Kords, Udo
2022
E-Commerce and Luxury - From the Perspective of Female German Customers
Perret, Jens K.
;
Horn, Carmen
;
Holthaus, Lina
2020
Customer Foresight - The Good, The Bad, The Ugly
van Deth, Samuel
2022
Plaid, Airscarf, or PDK? - Naming Product Features in Online Configurators
Hasenmaile-Aspin, Johanna
2020
Kommunikationsparadigma im Wandel - Auf dem Weg zum kommunikativen Ökosystem
Zerr, Konrad
;
Tropp, Jörg
;
Linxweiler, Richard
2020
Alternative Modelle zur Finanzierung der Langzeitpflegekosten
Aregger, Silvan
;
Eling, Martin
2020
Purpose: A Foundational Theory for an Up-and-Coming Topic
Brendel, Dominik
Author
7
Vogel, Justus
6
Fuchs, Matthias
6
Geissler, Alexander
6
Reinecke, Sven
6
Schmutz, Iris
6
Schögel, Marcus
5
Kuklinski, David
4
Eling, Martin
4
Gollnhofer, Johanna Franziska
4
Hahn, Alexander
.
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