Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/233727 
Year of Publication: 
2021
Citation: 
[Journal:] Creativity and Innovation Management [ISSN:] 1467-8691 [Volume:] 30 [Issue:] 2 [Publisher:] Wiley [Place:] Hoboken, NJ [Year:] 2021 [Pages:] 412-430
Publisher: 
Wiley, Hoboken, NJ
Abstract: 
Digital platforms have been reshaping the structure of whole industries. Whereas previous developments mainly have taken place within the business-to-consumer (B2C) or consumer-to-consumer (C2C) market, the business-to-business (B2B) market is at the edge of the so-called platform economy. Leading companies step out of their core business and develop their own platforms. The paper at hand presents a methodology to master the challenges of developing digital platforms by using patterns, which represent proven principles of already established platforms. The methodology is based on a holistic pattern catalogue that can be used independently from the task at hand. We show in detail how we derived a catalogue with 37 platform patterns and how the catalogue can be applied to the development of digital platforms. The corresponding methodology contains three phases. Within the first phase, a specific platform idea is being developed. The second phase addresses the collaboration of an platform concept. Finally, a specific digital platform concept is worked out.
Subjects: 
B2B platforms
digital platform
manufacturing industry
multisided markets
platform economy
platform markets
Persistent Identifier of the first edition: 
Creative Commons License: 
cc-by Logo
Document Type: 
Article
Document Version: 
Published Version

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