Estimating the price range and the effect of price bundling strategies: an application to the hotel sector

Dominique-Ferreira, Sérgio; Antunes, Cristina

doi:doi:10.1108/EJMBE-04-2019-0066

Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/254192

Title:

Estimating the price range and the effect of price bundling strategies: an application to the hotel sector

Authors:

Dominique-Ferreira, Sérgio
Antunes, Cristina

Year of Publication:

2020

Citation:

[Journal:] European Journal of Management and Business Economics (EJM&BE) [ISSN:] 2444-8451 [Volume:] 29 [Issue:] 2 [Publisher:] Emerald [Place:] Bingley [Year:] 2020 [Pages:] 166-181

Publisher:

Emerald, Bingley

Subjects:

Hospitality management
Price
Price sensitivity
Bundling strategies
Pricing strategies

Persistent Identifier of the first edition:

doi:10.1108/EJMBE-04-2019-0066

Creative Commons License:

Document Type:

Article

Appears in Collections:

European Journal of Management and Business Economics (EJM&BE), Emerald Publishing

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