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Universität St.Gallen
Institut für Marketing und Customer Insight, Universität St.Gallen
Marketing Review St.Gallen, Thexis Verlag
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Results 271-280 of 495.
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2022
Datenschutz im Dialog
Groth, Maximilian
;
Gotsch, Mauro Luis
2018
Social Customer Care: 7 Tipps für eine erfolgreiche Umsetzung
Fusenig, Andrea
2017
Kundenbindung durch crossmediale Integration - Die Offline-Online-Integration am Beispiel eines Magic-Mirror-Experiments
Manß, Rico
;
Kirchgeorg, Manfred
2022
«Golden Crowd» – Engaging the Users That Deliver on Your Crowdsourcing Goals
Bilgram, Volker
;
Hahn, Alexander
;
Füller, Johann
2019
Wettbewerbspolitische Regulierung digitaler Plattformmärkte
Roth, Steffen J.
;
Rehm, Rebekka
2021
Corona-Pandemie als Treiber des Experience Managements im Handel
Engelhorn, Fabian
;
Hauschke, Andreas
2023
Marketing Review St.Gallen, Ausgabe 1/2023: Assessing Marketing Performance
Universität St. Gallen - Institut für Marketing und Customer Insight
2016
"Jedem Produkt eine Chance geben"
Melcher, Roman
;
Wortmann, Christoph
2018
Marketing Review St.Gallen, Ausgabe 4/2018: Marketing & Artificial Intelligence
Universität St. Gallen - Institut für Marketing
2019
Applicability of Pay-What-You-Want to High-Value Goods – A Case Study
Roggentin, Agnes Sophie
Author
22
Wortmann, Christoph
14
Schmutz, Iris
10
Schmäh, Marco
9
Belz, Christian
9
Krämer, Andreas
9
Reinecke, Sven
8
Kirn, Friedrich M.
8
Rudolph, Thomas
8
Schögel, Marcus
7
Fuchs, Matthias
.
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81
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55
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Volume 39, 2022
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Volume 40, 2023