Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/299826 
Year of Publication: 
2023
Citation: 
[Journal:] Marketing Review St.Gallen [ISSN:] 1865-7516 [Volume:] 40 [Issue:] 4 [Year:] 2023 [Pages:] 32-41
Publisher: 
Thexis Verlag, St.Gallen
Abstract: 
This conceptual paper addresses the different levers of both carsharing providers and their customers regarding the reduction of greenhouse gas emissions in the mobility sector. The various findings show that the main lever, besides the electrification of the vehicle fleet, is the integration of carsharing models into public transportation.
Document Type: 
Article

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