Please use this identifier to cite or link to this item: https://hdl.handle.net/10419/302460 
Year of Publication: 
2024
Series/Report no.: 
24th Biennial Conference of the International Telecommunications Society (ITS): "New bottles for new wine: digital transformation demands new policies and strategies", Seoul, Korea, 23-26 June, 2024
Publisher: 
International Telecommunications Society (ITS), Calgary
Subjects: 
digital marketing
electronic word of mouth
box office revenue
random forest model
polynomial regression
Maoyan
Douban
Document Type: 
Conference Paper

Files in This Item:
File
Size





Items in EconStor are protected by copyright, with all rights reserved, unless otherwise indicated.